When it comes to nonprofit organizations raising money for their good cause, donors are still giving more offline than on. Not a big surprise – older donors give significantly more than younger generations, and they still prefer their old-timey fountain pens and paper checks. Yet, online fundraising as a proportion of overall revenue continues to increase, year after year. Online fundraising is vital, recurring monthly donations are gaining steam, and fundraising by email still yields about $40 for every 1,000 recipients and this per donor amount increases significantly during the Christmas season and towards the end of the year. To help nonprofit organizations take advantage of increased year end fundraising opporunities, we’ve put together an six-part webinar series called Fundraising Fridays.